During the Monsoon season of 2018, Macfix® Premium Cold Asphalt was found to successfully withstand the Monsoon rains. This resulted in the Avenue Group launching its new Cold Mix product ‘BituGold’. Since then, to 2021 and with the skilful guidance and dedication of its director Ashok Maheshwari, ‘Avenue’ has since produced and applied approaching 50,000metric tonnes of ‘BituGold’ spanning 3 Monsoon seasons.
We are delighted and proud to say, that thanks to the reputation of BituGold’s ability to withstand the Monsoon rains. The Avenue Group’s sales of BituGold has since increased year on year to date, even throughout the Covid-19 Pandemic.
Macismo would like to thank Ashok Maheshwari and his production team. Their patience and perseverance has helped in establishing what is possibly the best Cold Asphalt product on the Indian Market today.
